→ Building efficient links

→ Whole site optimization for corporate websites

→ Use of technical means to optimize keywords

→ Enhance the brand image to show comprehensively

→ Attractive content leads to quality traffic

→ Building brand image to take the lead in the industry

Reviewing website content, optimizing speed, and eliminating potential technical hazards

Optimize in-site page tags for search engine crawling

Competitor analysis, from the traffic and keywords and other information in order to develop accurate promotion strategy.

Researching suitable keywords and laying them out on the website in a reasonable manner

Optimize website pages, tags and content to be more compliant with search engine crawling and ranking rules

Optimize for on-site content to make it more attractive

Increase the weight of the company's website and brand awareness through the output of professional softwares

Monthly/quarterly analysis reports to provide a comprehensive understanding of the overall website data and natural search situation, as well as recommendations for improvement

a, the domestic leading metal forming the whole industry chain can only equipment suppliers, but the official lack of product word layout has ranked the number of keywords is very small, the natural flow is not high.
b, the natural flow of users is not accurate, conversion difficulty.

a. On-site content strategy:
Layout of brand words and main product words in the home page, to promote the ranking, and purchase willingness to more obvious long-tailed words are laid out to the product category and details page to enhance the word coverage, all-around to reach the user.
b. Off-site content strategy:
Develop a suitable external link layout strategy, taking into account the quantity and quality to enhance the weight of the site, to promote keyword ranking.

+210% Natural Traffic
+981% Total Exposure
+951% Clicks

b. Natural users are not precise, bounce rate, user stay time and other user behavior data are not ideal, and the number of inquiries obtained is also very low.

a, keyword layout and on-site optimization:
Through the industry heat keyword research, screening out accurate industry words B keywords, reasonable layout to the relevance of the station page, through page optimization to enhance the relevance of the page and the keywords, from the reduction of the bounce rate, to enhance the ranking. b, external optimization:
In the high weight, high relevance of the external website layout and brand highly relevant quality content, enhance the brand's off-site exposure, but also for the official website to bring a large number of high-quality external links to enhance the weight of the official website.

Natural Traffic +48%
Home Keyword Count +362%
Total Exposure +230%

a. Di Sifang's own brand awareness is already very high. The website mainly relies on the brand to obtain traffic, and the brand traffic has reached a bottleneck.
b. There are relatively few pages on the front end of the website, so the content carried is also very limited, and the traffic obtained is relatively limited.

a. Adjust the website structure: Clear results help search engines better index and help users quickly obtain the information they need, thereby improving user experience.
b. Standardize tag rules: According to Google crawling rules, optimize website tags, layout target keywords, increase keyword coverage density, and improve natural search rankings.
c. External optimization: Overseas media output more high-quality soft articles and external links to increase overseas visibility.

Organic traffic revenue +112%
Non-paid traffic +11%
Organic search clicks +7%

a. Panda's official website is positioned as a free novel, with a high degree of competition, but at the same time, it is also a point of strength.
b, low brand awareness, received the optimization work when the site has not yet built.
c. Insufficient competitiveness, the website layout is rough, not novel enough, and there are few novels.

a. Adjustment of page differentiation: chapter differentiation, author page differentiation, novel detail page differentiation, rich presentation form to attract readers to stay.
b. Optimize website architecture: compare with competitors and make three revisions of the website.
c. Layout keywords: Capture users' search habits and adjust precise keywords to improve the number of clicks.

Natural Traffic +317%
Clicks +49,500%
Exposure +422189